Recruit Rockstars 325: How She Scaled From 9 Employees to 90

Brad’s Deals is a huge tech success story in Chicago.
The site helps millions of shoppers save money by curating the best deals from 4,000 retailers & expert shopping tips.
This profitable business has scaled from 9 employees to 90, without raising a ton of VC money.
I wanted to find out how…
So I tracked down Jessica Adams. She heads HR & Recruiting for Brad’s Deals.
In 2020, she was named by Crain’s as a “Notable Leader in HR” for her innovative solutions to enhance employee wellness, work-life balance, and diversity & inclusion. Last year, she was selected as a “Benny Award” winner for creating innovative employee benefits.
In this 20-minute interview, Jessica reveals a ton of juicy stuff:
— her Alumni Program, that’s helped her hire some amazing talent
— the “Talent Anywhere” mentality, in which employees can live wherever they want
— the monetary value of having a best friend at work
— and a bunch more
If you want to scale your team successfully, you’d hard-pressed to find better advice.

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“Jeff has recruited Rockstars and built winning cultures for 25 years. Finally, he shows us how!” —Brad Feld, Managing Director, Foundry Group Venture Capital