How This LA Dodger Became an Inc5000 CEO (Recruit Rockstars 434)

Brian Nickerson’s story captivated me.
He began his career playing on the Los Angeles Dodgers. 6 knee surgeries and 1 Harvard Business School degree later, he found himself as an unlikely entrepreneur.
And started MagicLinks.
Based in LA, MagicLinks is the social commerce provider for social media influencers. They connect moments of inspiration to action. Example: viewers can buy the sweater they see the influencer wearing.
Think of it as a marketplace that connects brands & influencers across Instagram, TikTok, and YouTube.
Clearly, he’s onto something big. MagicLinks is ranked amongst the Inc5000 list of America’s fastest-growing companies.
Brian has some atypical leadership approaches that I found fascinating, (including how he begins every staff meeting.)
In this 20-minute conversation, Brian reveals how he’s putting a Rockstar in every seat of the company.

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“Jeff has recruited Rockstars and built winning cultures for 25 years. Finally, he shows us how!” —Brad Feld, Managing Director, Foundry Group Venture Capital