In a New York State of VC (Recruit Rockstars 386)

In case you missed it, Venture Capital is booming everywhere… not just in Silicon Valley.
New York is one of those places. And Primary Venture Partners is one of those firms.
So I wanted to find out how they’re doing it.
Gina Yocom is Director of Talent at Primary, where she’s focused on building & engaging the firm’s network.
Gina is a connector at heart. She’s mastered how to built relationships & opportunities that accelerate growth of Primary’s 50 portfolio companies.
No surprise. She’s seen this movie before. Previously, Gina was Partner on the Market Development team at Andreessen Horowitz.
Primary focuses exclusively on seed-stage NY-based market-defining companies. And you’ve been a customer. They include Ticketfly, Slice, Latch, Deliveroo, Noom, and Chief.
Their successful exits include Mirror (acquired by Lululemon) and Jet (acquired by Walmart.)
Primary’s portfolio is a who’s who of New York growth companies. Here’s how Gina has built a network of who’s who in New York.

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“Jeff has recruited Rockstars and built winning cultures for 25 years. Finally, he shows us how!” —Brad Feld, Managing Director, Foundry Group Venture Capital