The Inc5000 CEO Behind The Swag (Recruit Rockstars 427)


These days, if you’re not sending swag to your candidates & new hires, you’re missing out.
I’ve been doing it for years… Books. Wine glasses. Electronics. Shirts.
Anything to tip the scales in my favor – when they’re signing a job offer. But it’s been a logistical nightmare.
…Until now.
Meet Michael Martocci, CEO & Founder of SwagUp.
This 26-year-old has built an Inc5000 company, one of the nation’s fastest-growing. I’m a customer & a raving fan.
SwagUp is an API-first platform that streamlines the creation & distribution of quality swag globally. They’re reinventing this $30B market by digitizing the supply chain and making it available through beautiful interfaces and APIs.
Even more impressive, Michael’s bootstrapped the company.
They’re completely customer-funded and now work with over 2,000 companies to help them integrate quality swag into their workflows to make community a top priority and win back time.
I wanted to find out how he’s scaled the team that’s scaled the Swag.
In this 20-minute conversation, he reveals all.

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